A collection of work I created for Crunch Fitness’ Feel The Good campaign. This campaign echoes Crunch Fitness’ brand purpose: Everyone deserves to feel good, and Crunch is where you can feel it!

This campaign includes TV spots, direct mail pieces, social assets, OOH advertising, club signage and email headers, and is regularly refreshed with new photography and modes every quarter.

Role: Designer

Conception: Familiar Creatures

Art Director: Luis Vega

Photographer: Murphy Made