Gym Shorts is Crunch Fitness’ weekly e-newsletter, connecting members and providing subscribers with trainer tips, healthy recipes, and gym-spiration. A mix of in-house and stock photography, quippy CTAs, a playful color palette, and cutesy illustrations brings this information to life.

Gym Shorts distributes to 2M+ users and has a 30% open rate.

Role: Designer, Copywriter

Art Director: Suze Myers

Crunch Photography by: Coty Tarr