RETAIL DESIGN
Crunch Back-to-School Apparel
For Crunch’s Fall ‘23 collection, I created a retail line featuring designs inspired by classic varsity jackets. Using subdued autumnal colors, varsity-style type, and distressed textures, this collection immediately conjures up feelings of Friday Night Lights, students on the quad at a New England college, and - of course - fall athletics.
Art direction by Luis Vega
MEN’S HOODIE
WOMEN’S T-SHIRT
MEN’S SHORTS
WOMEN’S ZIP-UP HOODIE
WOMEN’S SHORTS
MEN’S T-SHIRT